It’s fair to say that we used to produce a lot of print work. One of the reasons was our in-depth understanding of the pre-press and print process. Today, we are still handling all of our print projects in-house. Pre-press is done in our studio, where our experienced operators perform high-end image retouching and prepare artwork for print. From colour management and print management – all from one source. It has been our recipe for success for more than 15 years at blattler.
In fact, Daniel has been the co-author of the DaimlerChrysler Quality Management Print Production manual, a project that has pushed the print industry to subscribe to a quality management regime never seen before. Working together with the industry’s leading body – the FOGRA – the manual covers every step of the process from colour management in pre-press to proofing tolerances in digital proofing, the stipulation of dot formation at platemaking stage and acceptable dot gain and print densities on press.
Achieving the best possible quality was, of course, the driving factor. A goal we easily exceeded. More than that, the watertight process enabled us to significantly reduce make-ready times on press saving time and money as well as reducing waste. Eventually, we even achieved the expected print results without having to approve jobs on press, which has always been a very time-consuming and expensive exercise, especially as our Mercedes-Benz brochures were printed at various European printers.
Although we are naturally printing a fraction of what we did even 5 years ago, our clients still benefit from our extensive production and print management knowledge.