by blattler_david | Apr 12, 2022 | Packaging & POS
It goes without saying, but packaging is hugely important in delivering a customer experience. Particularly luxury brands spend an enormous amount on packaging that delivers on the luxury brand experience associated with the brand. So when we worked with The...
by blattler_david | Apr 12, 2022 | Cross-media communication
A relatively recent term, claimed by the digital world. The concept of considering the user experience is however much older and is something designers have been focusing on across all design disciplines for many decades. It would be unimaginable to design a...
by blattler_david | Apr 1, 2022 | Production
For all those who love design and colour. And for colour management professionals who think outside the box. GMG’s very own magazine trueColors is released bi-annually in German and in English. We are proud to be a part of the team behind this magazine. It’s...
by blattler_david | Mar 29, 2022 | Cross-media communication
The most powerful marketing campaigns are those that don’t feel like you are being sold to. When we came up with the idea of creating a golf magazine for The Wisley, we had a ton of ideas for content. As per the concept of Upswing, we didn’t want the usual golf...
by blattler_david | Feb 21, 2022 | Cross-media communication
Some people may argue print is dead.We believe print is changing. Consumer behaviour is changing. And technology allows us to consume information in different ways and formats. At the end of the day, customers have expectations of a brand, and these expectations...
